The first thing that touches your baby is not just fabric—it is your love and peace of mind!
During the first year of life, a baby's skin is incredibly delicate, and their immune system is still developing. Parents naturally want the very best for their little one. The Mimi Care Journey was created to give mothers peace of mind: every three months—aligned with your baby's growth stages—you receive items crafted from 100% organic cotton. These products are undyed, chemical-free, and hypoallergenic, infused with the pure energy of Mother Earth to help nurture long-term well-being. Best of all, every Mimi box includes a special gift for Mom, serving as a gentle reminder to take care of yourself, too!
Mimi Care Journey - A pure and gentle journey where mother and baby
are cared for together
Mimi Care Journey
0–12 month care package for mother and baby featuring pure organic products.
On a monthly or quarterly basis, you will receive products tailored to your baby's development!
Sign up for the First 12 Months Journey
with Mimi!
Discover the first gift box “Welcome Newborn Kit”
Start a journey of purity with Mimi!
Mimi Care Journey
Routine Care Journey for Mom and Baby (0–12 Months)
The Starter
Health First
Ưu tiên sức khoẻ
Each strand of fabric is carefully spread out.
Professional
Transparency from fiber to fiber
product
- Uses only organic cotton.
- No dyeing,
- Chemical-free
- Traceable
Expert
Each Mimi box
- Choose correctly and just enough—nothing extra.
- Long-lasting; can be reused or passed on.
Expert
natural materials
tự nhiên
- A soft, airy month.
- Bringing pure energy from Mother Earth.
- The scent of earth and fiber – chemical-free.
Each Mimi product is a gift woven with love: Mimi is made in Vietnam.
support the development of the local community
Choose the Right Package for Mom
BASIC
Starting from just 2 million/month
Essential products for Mom and Baby
PREMIUM
Just 5 million/month
A complete range of essential products for mom and baby.
DULEXE
10 million/month
Everything essential for Mom and Baby!
Just 3 steps to start the journey!
Choose the right plan
Fill out the registration form and make the payment.
Waiting for a gift from Mimi every three months.
"Every month, I eagerly look forward to Mimi’s gift box—it feels just like getting a present from a best friend! It’s that same thrill you get opening a blind bag haha..."
Thanks Mimi!
🌿 Discover the first gift box: the “Welcome Newborn Kit”🌿
Discover the first gift box – Start a journey of purity with your little one!
Each Mimi Care Journey gift box is prepared with love and understanding:
What the baby needs most, and what the mother deserves to receive.
Welcome Newborn Kit-
💓 Basic 💓
2.000.000 VNĐ
5 essentials for mom and baby: a romper, a bath towel, a set of 5 washcloths, a newborn hat, and underwear
The "Mother's Love" gift box conveys wishes for Benevolence & Righteousness, Propriety & Wisdom, Glory, and Prosperity.
Includes Includes a “Welcome Baby” card and a versatile Mimi tote bag.
Perfect as a thoughtful gift or the start of a gentle journey in caring for your baby!
🧺 Choose the Basic package – Start your baby's journey.
Welcome Newborn Kit-
💝 Premium 💝
5.000.000 VNĐ
The entire Basic box
Includes 2 rompers, 2 hats, 5 burp cloths, 2 bath towels, a set of pants for mom, and a security blanket toy to help comfort the baby.
Includes a greeting card and a “Welcome newborn baby” commemorative photo frame.
Milestone card “First month of life”
A surprise gift from Mimi
Suitable for first-time moms.
🌸 Choose the Premium Package – A gift box filled with love
Welcome Newborn Kit-
💖 Deluxe 💖
10.000.000 VNĐ
The entire Premium box
Add 4 rompers for the baby, face towels, bath/swaddle towels, a set of pants for the mom, and either an organic cotton single blanket or a clothing set for the mom.
A special gift from Mimi
Includes a complimentary 1-year Mimi Care Journey membership (10% off the next 3 boxes).
Perfect for when moms want a complete, loving journey.
✨ Choose the Deluxe Package – Complete care for mom and baby.
No matter which package Mom chooses, Mimi remains true to its philosophy: safe, pure, just right, and
made with so much love!
Join Mimi on the journey to a healthier life and inner peace!
Get a 10% discount voucher for your first purchase as a thank-you from Mimi!
Sign up via email to receive a discount voucher.
Mimi Family Joint Stock Company
Headquarters: 14a/310 Nghi Tam, Quang An Ward, Tay Ho District, Hanoi
Business Registration Certificate No. 0107849572, issued by the Hanoi Department of Planning and Investment on May 17, 2017.
Email: sale@mimifashion.vn